In the News

02/05/2007

BEAM Marks 50 Years with Next Generation Central Vacuum More Power, Quiet Operation, Improved Indoor Air Quality

BEAM by Electrolux marks its golden anniversary by setting the gold standard for powerful, quiet cleaning technology with the new BEAM Serenity®_3.0 Central Vacuum System.

“The BEAM Serenity_3.0 is a product of 50 years of cleaning innovation,” says Pat Keenan, Managing Director of BEAM Vacuum Systems, Ireland, the leading European distributor for BEAM systems for 25 years. “It is the most powerful and quietest central vacuum system ever made.”

The BEAM Serenity_3.0 offers innovation to every central vacuum component including:

  • More cleaning power. The BEAM Serenity_3.0 produces up to 590 air watts – 10- to 25 percent more cleaning power than competitive systems. The added power means it can remove more dust, and allergens resulting in a cleaner home and a home that will stay clean longer.
  • Quiet operation. The BEAM Serenity_3.0 operates 3 decibels quieter than competitive systems. A unique mounting and bumper system, patented Quiet Pak? insulation package and a Sound Off? muffler reduce motor noise and system vibration.
  • Improved indoor air quality. The BEAM Serenity_3.0 is the first central vacuum system with a collection receptacle that prevents formation and growth of mold. The system’s anti-microbial benefits, plus BEAM’s clinically proven ability to relieve allergies mean healthier indoor air.

In addition to the stunning, contemporary silver metal alloy design, BEAM is offering a gold, limited edition BEAM Serenity_3.0 power unit to mark the company’s 50th anniversary in the central vacuum business.

“Fifty years ago, consumers simply wanted to get dirt out of the house. Today’s consumers want more powerful cleaning capability to remove allergens and create a healthier home,” adds Keenan.

“While many companies have been in business for 50 years or more, few can match BEAM’s history of innovation and quality,” adds Risto Rantanen, co-owner of Beamark, BEAM’s distributor for Finland, Estonia and Latvia, and one of the largest central vacuum system distributors in the world. “That is why BEAM is the global leader in central vacuums and why more and more consumers insist that a BEAM system is built into their homes.”

Electrolux is the global leader in built-in central vacuum systems, manufacturing nearly one-third of all of the systems sold around the world. The BEAM Serenity_3.0 and other Beam by Electrolux products are available in more than 50 countries. Locate a Beam Distributor